Retargeting operates on the idea that no customer will make a purchase or convert in any way on the first interaction. In fact, there are seven ways to utilize retargeting to boost the conversion rate.
Saturday, January 10, 2015
Wednesday, December 10, 2014
Mobile Friendly
Currently people are browsing the web more from their mobile devices, rather than from traditional computers. It means, its very important that web pages should be able to display correctly on hand-held devices such as: smartphones, iPhones, iPads, and tablets. If the contents of web site is not displayed in a way more difficult than on a computer, but is easy to use and well visible, it means that it is mobile frindly. Customers want to be on a website within a few seconds and once there, they want to see large buttons and clear, readable text. They also want to easily find contact information within just a few taps. Website should be easy to read, navigate, with minimal scrolling and with fast loading.
Tuesday, December 9, 2014
10 tips for creating a mobile friendly website
When someone is mobile, they’re expecting an entirely different experience from the one they’ll get on your standard website. We already know, why mobile friendly is so important. Here are some tips and advices, about how to create a perfect mobile friendly site.
Monday, December 8, 2014
Content marketing
Content marketing is the strategy of attracting potential customers by publishing attractive and useful content that will interest strictly definite audience. Marketing content, as opposed to traditional forms of marketing, based on the advertisement unilateral, based on building long-term relationships with the customer through interaction and involvement of both sides.
The term content determined by any content published and distributed via the internet. They may be articles, webinars, eVideo, podcasts, graphic forms etc., whose primary task is to provide Internet users reliable and desired by them of news and information related to a given industry, making both sides, both in the company, as well as a potential customer, benefit .
